The Pure Beginnings Soothing Baby Lotion 250ml is a certified organic, leave-on baby body lotion made to moisturise and nourish everyday skin. Lightly scented with lavender and rose geranium, it blends organic Baobab fruit extract, coconut oil and shea butter to leave your baby's skin feeling silky smooth and hydrated after bath time or whenever skin feels dry.
This lotion has been part of the Pure Beginnings range since the brand began in 2006, drawing on indigenous African ingredients and a focus on certified organic formulation. It is petroleum-free and pH balanced to that of the skin, which is designed to support an optimal environment for the skin's microbiome.
Key Ingredients
| Baobab Fruit Extract |
What it does: An indigenous African ingredient that helps soothe and moisturise the skin. Why it works: It is high in vitamin C and antioxidants. |
| Shea Butter |
What it does: Naturally moisturises and softens the skin. Why it works: It is rich in vitamins A and E and essential fatty acids. |
| Marula Seed Oil |
What it does: A nourishing oil that helps condition the skin. Why it works: Marula is a traditional indigenous African oil valued for its nourishing feel. |
| Coconut Oil |
What it does: Adds nourishment and helps skin feel smooth. Why it works: Included as an organic-farmed oil within the formulation. |
| Rose Geranium & Lavender Oils |
What it does: Give the lotion its light, gentle scent. Why it works: Rose geranium helps balance skin, while lavender adds a soft, calming fragrance. |
How to Use
Gently massage a small amount into the skin to moisturise whenever needed. As with any new skincare product, it's worth patch-testing on a small area first if your baby has particularly sensitive skin.
Why parents choose it
It is a Natural and Organic Cosmetic certified by Ecocert Greenlife according to the Ecocert Standard, with 99% of total ingredients from natural origin and 17% from organic farming. Being petroleum-free, it won't clog pores and allows skin to breathe, which suits parents who prefer a simple, plant-based routine for everyday moisturising.
Best For
The Pure Beginnings Soothing Baby Lotion 250ml is a great option for parents who:
- Want a leave-on daily moisturiser for baby's body, used after bathing or when skin feels dry
- Prefer a certified organic, petroleum-free formulation
- Like a lotion that is lightly and naturally scented rather than fragrance-free
It may not be the best fit if you:
- Are looking for a completely fragrance-free lotion
- Need a rich balm or ointment texture for very dry patches
Certification: Natural and Organic Cosmetic certified by Ecocert Greenlife according to the Ecocert Standard, available at cosmetics.ecocert.com.
Ingredients
Aqua (Water), Aloe Barbadensis (Aloe Vera) Leaf Extract*, Cocos Nucifera (Coconut) Oil*, Glycerin, Butyrospermum Parkii (Shea) Fruit Oil*, Glyceryl Stearate, Glyceryl Stearate Citrate, Cetearyl Alcohol, Olea Europaea (Olive) Fruit Oil*, Inulin*, Sclerocarya Birrea (Marula) Seed Oil, Adansonia Digitata (Baobab) Fruit Extract*, Stearic Acid, Palmitic Acid, Glyceryl Caprylate, Pelargonium Graveolens (Rose Geranium) Oil, Lactic Acid, Ascorbyl Palmitate, Tocopherol, Helianthus Annuus (Sunflower) Seed Oil, Xanthan Gum, Benzyl Alcohol, Dehydroacetic Acid, Lavandula Angustifolia (Lavender) Oil, Linalool**, Citronellol**, Geraniol**
Shea butter – naturally moisturising and rich in vitamins A & E and essential fatty acids
Marula seed oil – a nourishing oil with anti-inflammatory and healing properties
Lavender oil – has natural soothing and antiseptic properties
Rose Geranium oil – balances skin, boosts and improves skin elasticity, and calms irritated skin
pH balanced to that of the skin to provide an optimal environment for the skin microbiome
Petroleum free – will not clog pores and allows skin to breathe
- 1x Pure Beginnings Soothing Baby Lotion 250ml