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The Parents' Choice

Your specialist baby store that is truly here to help, since 1998.

Reliable Delivery

Nationwide delivery for only R99. Free over R800!

Superior Support

We're here to help you make the best choice & save

Free 30-Day Returns

We collect any items you're not happy with at no costs.

Secure Checkout

Verified online protection with many safe ways to pay.

More Than Just an Online Baby Store

We are thrilled to be a part of your journey!

We are thrilled to be a part of your journey! With over 25 years of experience, we have meticulously curated a thoughtfully selected range of international and local brands, so that you discover and treasure your favourite products with us.

Everything you need for you & your baby

We don’t just sell products. We do things differently. 

We offer a variety of services that provide value, and help make things a little easier.

Personalised Guidance

We'll help you choose which products best suit your unique needs & budget

Preowned Marketplace

We'll help you sell and buy top quality preowned products safely and securely

What Parents Say

Need help choosing the right products for you?

There is no one-size-fits-all approach to baby shopping. Every parent is unique! We provide personalised information and guidance to save you time & money so you have more to spend on what matters most.

Preowned Marketplace

The ultimate solution for smart, sustainable shopping.

Shop Preowned

Discover a wide selection of affordably priced, high-quality preowned items.

Sell Your Stuff

Effortlessly declutter your space and earn extra cash by selling your belongings through.

Coming Soon

Overwhelmed?
Try these resources!

You may be able to claim from your medical aid!

Get the most value out of your maternity benefit by claiming for approved devices. with Pandylane, you can order an approved device from us, and get it covered by your medical aid with no extra dispensary fees!